Microincentives For Sustainable Mobility In Europe by FACTUAL

This comprehensive report, led by FACTUAL and supported by nine prominent players in the mobility sector, delves into the transformative potential of microincentives in shaping the future of transportation.

The study provides a detailed examination of current public transport subsidization in Europe, explores the efficiency of microincentives for encouraging sustainable mobility, and assesses their impact on social goals, revenue, and equity through surveys conducted in cities like Barcelona, Madrid, Lisbon, Berlin, and Oslo.

Key topics covered:

• Subsidisation and Incentives to Public Transport: Current Situation in Europe: An in-depth analysis of public transportation subsidies across Europe and their potential improvements.
• Microincentive, A More Targeted Approach: Exploring the efficiency and equity of microincentives in promoting sustainable mobility choices.
• The Impact of Targeted Incentivisation on Social Goals, Revenue, and Equity: Insights from a survey and stated-preference study across major European Cities, highlighting the potential impact on user behaviour and public transport systems.

The report is written by Miquel Nadal, Strategic Advisor to Factual, Josep Laborda, CEO at FACTUAL, and Pietro Podestà, Mobility Consultant at FACTUAL.

Nine entities, including EIT Urban Mobility, CARNET, Karos Mobility, FAIRTIQ, Meep, Dott, Transport & Mobility Leuven, the City of Tartu, and Stad Hasselt, support the report.