One Year with FAIRTIQ in Zlín Region: a case study in seamless travel, happy users and sustainable success

A blueprint for digital-ready, sustainable public transport

Since launching FAIRTIQ on 1 July 2024, the Zlín Region has recorded over 540,000 trips – but the numbers only tell part of the story. This milestone case study uncovers what’s behind the success: exceptional user satisfaction and a rapid digital transformation in ticketing habits.

Travellers now move with ease and confidence thanks to FAIRTIQ’s mobile pay-as-you-go (MPAYG) model – all with just one swipe. Discover how this partnership reshaped mobility in Central Europe and why it could inspire other regions to do the same.

Public transport made simple – Zlín’s story is yours to explore.